This year, sporting goods giant Adidas has had to take a lot of criticism – especially on the social web. In particular, the company’s reaction to the lockdown at the b… read more
pressrelations blog
Monitoring Your Online Reputation with NewsRadar
Our NewsRadar gives you the tools you need to closely monitor your online reputation and your target audience. Who is talking about your brand? What topics are being discussed toda… read more
Well-Informed Decisions: Using Media Monitoring Through the Coronavirus Crisis
Тhe situation around the coronavirus pandemic changes еvery hour: restrictions in public life, newly affected regions and industries, lay-offs and financial distress. Those who hav… read more
Media Monitoring in Crisis Communication – Preparation for the Worst-Case Scenario
Once your own company, a specific product or one of your employees has come under public fire, the entire communications department must (re)act with sensitivity, speed and a strat… read more
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